Partnering for play
The Real Play Coalition is a global non-profit coalition created in 2018 which includes UNICEF, National Geographic, Arup, IKEA and LEGO Foundation. It has the ambition to create a movement that narrows the play gap for 100 million children by 2030, by making play accessible and inclusive, because it is an essential right for children to thrive now and in the future.
Together we can:
Play is critical to a child’s development and wellbeing. Whether they play alone or with others, it helps them learn, explore and grow.
Sadly, the quality and quantity of playtime and play spaces available to children is increasingly under threat due to factors like rapid urbanization, over pressured lives, crisis and disruptive technology.
The good news is that there are incredible activities around the world that we need to support!
For this reason, the Real Play Coalition was established. With a focus on supporting city authorities, urban designers and planners, as well as private companies and organisations to create more playful spaces, we can nurture happy, creative and resilient children worldwide.
Members of the Real Play Coalition





The Real Play Coalition and its founding partners work with a range of organizations who share our commitment to giving children the time and space to play.


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